Meet Up @ ESNS

Responding to the future of storytelling: spreading stories

14 Jan
Datum
January 14, 2017
Tijd
12:00 PM - 5:00 PM
Locatie
Groningen
Link
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Meet Up @ ESNS

VPRO Medialab Meet Up

Broadcasting companies tell stories on TV, radio and the internet. But nowadays stories can be found everywhere: on your body, in the train or on your phone. How can we use new and unexpected platforms to tell these stories? Which story suits which medium? And above all, how do you reach an audience in these particular situations? VPRO Medialab is going up and down the country with the travelling dialogue ‘VPRO Medialab Meet Up’ to find out what the future holds for storytelling. Media makers and storytellers with all kinds of backgrounds and disciplines come together to discover new things and inspire each other. Programme developers, journalists, creative coders, game designers, artists and innovation experts can all partake in these meet ups.

Together with 5 national mediafestivals we explore 5 aspects of storytelling. At Eurosonic Noorderslag spreading stories are key.

Meet Up @ ESNS

Eurosonic Noorderslag is the key exchange and networking platform for European music, with a proven track record for helping new acts break into the international music scene. By night, musical talent has the chance to present itself to an international audience of music lovers and professionals. By day an international music conference takes place, the key exchange and networking platform for European music. Together with VPRO Medialab Eurosonic Noorderslag launches the Future of Media program line. In an interactive session for makers and creators with on- and offline platforms, spreading stories are key. How do broadcasters and musicians survive in the present media landscape? Who are the new players and how do other European creative entrepreneurs and media platforms operate in these times?

Keynote: Chris Price (BBC Radio 1)

De Oosterpoort, B12 - Panel Room, 12:00 - 13:00

As Head of Music for the UK's leading youth brands BBC Radio 1 and 1Xtra, Chris Price knows all about keeping pace with the fast-changing music consumption habits of young people. In this talk, "Digital Music: Navigating the Teen Years", he takes the temperature on the growing pains of the global streaming economy, gives us an insight into what Radio 1 and the BBC are doing in response to them, and sets out a vision for a future in which radio and streaming can be better partners.

Meet the Media rounds

De Oosterpoort, 13.30 – 14.00 & 14.10 – 14.40

Meet the Media rounds are a format in which  actively sharing ideas, learning from each other’s experiences, networking and co-creation are key. Difficulties, success and learning points can be openly discussed. In two rounds, you choose two of the eight media makers to join at their table. The eight makers come from different fields, but all have experience in new ways of ‘Spreading the stories’. 

Mark Egan is a mobile video specialist. He was formerly an award-winning video journalist and trainer at the BBC. Now Mark trains news organizations and businesses around the world in using smartphones to create high quality video and social content. He is a faculty member of the Eurovision Academy and delivers to European Broadcasting Union's courses on shooting and editing video on smartphones.

How do you use your mobile phone and some cheap technology to reach your audience with live-streaming? There is no doubt that going live is an important part of any social media strategy. For big events or music performances this can seem very difficult and expensive to do. However, there are now apps and cheap cameras that allow you to do multiple camera live streams that would have needed a huge budget in the past. Getting great sound can also be achieved without spending vast amounts of money.

Currently the freelance digital director at independent music brand Loud And Quiet, Greg is the award-winning former editor of NME.com and music reporter for BBC Radio 1 and 1Xtra. A three-times Mercury Prize judge, he is responsible for all of Loud and Quiet's digital strategy, including co-presenting their Midnight Chats podcast series. His recent contributor credits also include: Vevo, BBC Music, NME and Beats 1.

Greg's recent story has seen him move from established media titles to successfully start the digital strategy of a brand almost from the beginning. In 10 months Loud And Quiet launched a new cross-platform site, podcast series, video franchise, radioshow, streaming curation profiles as well as establishing new brand partnerships. It's been about creating new quality ideas quickly. 

Since March 2016 Niels Aalberts is editor for 3voor12, the platform for all-things-music at Dutch public broadcasting company VPRO. From Monday – Thursday 3voor12 also runs a 3-hour evening radio show on national public radio 3FM. In previous jobs Niels was responsible for marketing at booking agency Friendly Fire, A&R and marketing for several Dutch artists, festivals and record labels such as PIAS, Universal and Sony. Key words: new media, music, music industry, journalism, festivals, marketing.

Gerard Walhof began his career with the VPRO in 1984. First as a program maker for VPRO Radio, mostly on 3FM with programs like Het Front, Frontlinie and La Stampa, but also on Radio 2 (Talk Radio), Radio 4 and Radio 5 (De Avonden).

In 1992 he became group editor 3FM, where he was responsible for the development of the cross-media policy and media strategy for broadcasting festivals like Pinkpop and Lowlands. Gerard is also co-initiator and deputy editor of 3voor12, digital music platform, which was founded in 1998. In 2008 Gerard started as editor music programming at Radio 6 and was also responsible for the contents of all music programs on that channel. Since 2009 he is editor in chief at VPRO Radio.

Floris Daelemans started doing radio in 1984 at age eleven, by building his own FM transmitter and destroying the family television set in the process. Not so different from today really, where a degree in Systems Engineering and a few decades of experience in hosting and producing radio shows enable him to break and rebuild the very foundations of the medium. As an innovator for public broadcaster VRT in Belgium he is actively working on radio's digital future.

Kaisa Alenius is a documentarist working at Yle, the Finnish Broadcasting Company. In recent years Kaisa has been an integral part of the team that has developed new crowdsourced formats that combine the passion of fandom and the best knowledge of tv-professionals. The first crowdsourced production King Matti and Eurodance Lovers was awarded Koura honourable prize and was nominated for the Venla Finnish Television award. The second crowdsourced documentary To Nightwish with Love premiered in August 2016. Kaisa has been working as a culture journalist, director and scriptwriter since 2003. During the past ten years she has scripted and directed documentaries, documentary series, and a reality show. Kaisa has also worked for Helsingin Sanomat, the largest newspaper in Finland. At the moment she is working on a website on literature at Yle that involves co-operation with Finnish libraries, dozens of authors, over 80 bloggers, and thousands of readers.

Sami Hahtala is a producer, concept designer, and a content advisor at Yle, the Finnish Broadcasting Company. With nearly twenty years of experience in concept design and user experience in different industries, Sami has more recently focused on producing and developing content for both tv and different forms of digital media at Yle Arts and entertainment. Sami has produced two crowdsourced documentaries, King Matti and Eurodance Lovers, and To Nightwish with Love. These documentaries were based entirely on video footage and other material provided by their subjects. The documentary on Nightwish fans, for example, engaged hundreds of participants from over 50 countries, who provided over 200 hundred hours of video material. For a documentarist, crowdsourcing allows access to places and people that are largely out of reach for a traditional tv production.

Fiona foruin (1982) is editor at Noisey Netherlands. Under her leadership, the local branch of Noisey has grown into one of the largest music sites in the Netherlands.since its foundation four years ago.

Jeroen Pen (1987) began as a journalist at the web department of media of beautiful, stately companies with a rich offline history. There he regularly experienced the struggle that online journalism often is for traditional media. Now he works for Branpunt +, the on millennials focused online niece of the infamous KRO-NCRV show Brandpunt. Here the previously mentioned struggle changed in a wild dance of joy because Jeroen succeeded to reach a new generation. On The Future of Media conference, Jeroen will talk about how online journalism for everyone can become such a dance.

Rufus Kain (1989) is a cultural anthropologist and musician. For over six years he has been organizing festivals and has interviewed artists on a weekly basis for Amsterdam FM. As a singer-songwriter in the Dutch language, he has released three albums and a poetry book. While a lot of music journalism is about small daily issues, Kain writes about the political and economical side of the music industry.
 

Festival, labels, media & managers panel

De Oosterpoort, B7 – Panel Room, 13:30 - 14:30

When festival season kicks in, managers, labels, media and festivals have to come together to make conflicting agendas work. Festivals and their media or brand partners often require exclusive artist content to boost ticket sales and reach target audiences both in the run up to and after their events. Festival coverage enables both the festival and artists to reach audiences 'beyond the field'. But with the increasing number of requests from an increasing number of festivals that ask for everything from interviews, social media takeovers, meet & greets, broadcast rights and live streams, coupled with the artists' gruelling touring schedules, it is becoming more difficult for festivals to get what they require. 

In this panel we present a selection of key industry players, including managers, festivals, labels and media. They will talk about the issues and look at potential ways they could work together more effectively to benefit all parties in the future. Moderator: Nikki McNeill

Andras has been involved in the international music industry for about 15 years now. He was co-founder and director of the popular music development program of the Hungarian Ministry of Culture and served as program coordinator of Music Export Hungary. He worked for booking and management agency Budapestrocknroll and was co-founder/CEO of independent label Zene360, before starting as International Relations Director at Sziget Cultural Management in 2010. His main task is supervising the international sales and marketing of Sziget and Balaton Sound. He is also a founder and head of the European Marketing and Communication Group within Yourope, the European Festival Association.

Katia Giampaolo manages ETEP 2015 top 5 artist JoyCut, who toured extensively across the U.S., Canada, Europe and Asia and appeared at SXSW, Europavox, Positivus, CMJ, Rock For People, Rock En Seine. Co-director Katia is part of the team running Bologna's famous Estragon Club with shows from Paul Weller, Queens of the Stone Age, Arctic Monkeys and others. Katia is also part of the management team for the BOtanique festival and Bologna’s Arena Joe Strummer, and the Italian member of the Europavox Project Co-Funded by the Creative Europe Programme of the European Union. She is also President of MMF Italy and Member of the International Music Managers Forum's Live Committee.

Nikki has worked in the music industry for over 18 years at various labels and artist agencies. Nikki is currently working with Clare Dover at Global Publicity after founding the company in 2007. She specialises in worldwide PR and communications for music, festivals and events. Clients include Amsterdam Dance Event, Dave Clarke, EXIT Festival, Mysteryland and OFF Festival.

Ruth started at Beggars Group in 2002 as a National radio plugger, she then developed a new ‘live’ role that includes festivals, live shows, merchandise, live marketing and brand partnerships. Currently she looks after Global Live Licensing for the label's artists, and also sits on the Beggars board.

After a career as under assistant, producer, music programmer and music director he got involved in live events and projects in 2003. Since then he’s been working 3FM’s crown jewels: the 3FM Awards and 3FM Serious Request, a yearly ground breaking charity event that raised over 90 million euros so far and has spinoffs in eight countries. And on countless live broadcasts from the biggest festivals in The Netherlands and beyond. In his role of Manager Events and Projects Ben is 3FM’s liaison between festival organisers, artist and management, promotors, record labels etc. Ben is also vice-chair of the EBU Eurosonic workgroup. This is the partnership of EBU radio stations specialized in youth programming and live music. His other perspective on live music is a visual one in his role as renowned live photographer.

Data vs. Discjockey panel

De Oosterpoort, 15.00 – 16.00

Panel discussion about the tension between data, algorithm and the autonomy of the music maker but also of the music media. Subject of discussion are curated media, big data, recommendations and ‘Buzzfeedifying’ of the media. Do we still need a discjockey to select music for us if we have Spotify generating music based on an algorithm? Moderated by Greg Cochrane. 

Dieter Boen obtained his Master’s degree in Economics at the University of Antwerp in 2000. He has worked as a project manager on ERP systems for six years. In 2006, Dieter joined VRT, the Flemish public broadcaster, and participated in the implementation of VRT’s first integrated file based production system. Afterwards, he took part in various digital media projects, such as the broadcaster’s news, sports websites and online video distribution. In 2011, he became in charge of product innovation at the technology department. The innovation game appeared to be a match as from January 2012, Dieter became head of the new Research and Innovation department.

Finding the alternative hits that can reach a bigger audience. For more than ten years, this is my task at national Dutch pop radio. Being the music editor for the alternative radio show 3voor12 Radio at NPO 3FM I’m always searching for the crossover potential of emerging acts, mostly based on gut feeling and hopefully good taste. In the past Menno has a music journalist for various media, DJ at alternative station KINK FM, and chart researcher for Billboard’s European radio magazine Music & Media.

Fiona foruin (1982) is editor at Noisey Netherlands. Under her leadership, the local branch of Noisey has grown into one of the largest music sites in the Netherlands.since its foundation four years ago.

Chris Price ius Head Music at BBC Radio 1. This is the world’s most valued youth radio network, reaching about 40% of young UK listeners every week. Bringing 15 years of experience (a.o Warner, MTV, Sony en Last.fm), Price ensures the BBC delivers the right content on the right platforms for young audiences. 

Currently the freelance digital director at independent music brand Loud And Quiet, Greg is the award-winning former editor of NME.com and music reporter for BBC Radio 1 and 1Xtra. A three-times Mercury Prize judge, he is responsible for all of Loud and Quiet's digital strategy, including co-presenting their Midnight Chats podcast series. His recent contributor credits also include: Vevo, BBC Music, NME and Beats 1.

Greg's recent story has seen him move from established media titles to successfully start the digital strategy of a brand almost from the beginning. In 10 months Loud And Quiet launched a new cross-platform site, podcast series, video franchise, radioshow, streaming curation profiles as well as establishing new brand partnerships. It's been about creating new quality ideas quickly.