European public spending for healthcare and long-term care is expected to increase by a third by 2060.

According to the Big Data Value Association, an improvement in the productivity of healthcare will result in a saving of 2% of the Gross Domestic Product. This is equal to a saving of 330 billion euro based on the European figures for 2014.Technologis that use Big Data have already had an effect in areas that are connected to health and healthcare. For instance, medical diagnoses based on databases of image data, or quantifying lifestyle data in the fitness industry. However, Big Data also offers plenty of opportunities in the filed of Value-Based Health Care (maximising the value of care for the patient and the reduction of healthcare costs), precision medicine, lifestyle as medication or clinical research based on Big Data. In the report from the Big Data Value Association we read: “The use of Big Data is the fastest, least expensive and most effective way of improving people’s health.”

Read more on the website of the Big Data Value Association